Vegan Meat Brand Impossible Foods Raises $2 Billion Investment

EAT

Investors around the world continue to show a big appetite for planet-friendly alternatives to meat, as Impossible Foods’ latest funding round alone raises nearly $500 million.

Credit: UPSIDE Foods

Impossible Foods, one of the world’s leading companies producing plant-based meat, has seen its latest round of funding raise nearly $500 million.

That figure brings Impossible Foods’ total investment to over $2 billion since its founding in 2011, and establishes the company as the most well-funded plant-based burger startup in the United States, Reuters reports.

Industry reports suggest that the California-based company is considering going public with a U.S. stock market listing in 2022. A recent estimate valued the company at more than $10 billion or more. 

The funding is part of a wider investment trend in companies and start-ups that are offering sustainable solutions to some of the world’s most pressing problems. Realistic plant-based meat is expected to transform the future of the food industry, by producing animal protein in a much quicker, more efficient way, and without harming millions of animals and damaging the planet. 

Demand for plant-based protein continues to soar, as consumers become increasingly aware of the impact that traditional meat and dairy products have on the environment, farmed animals, and people’s health. 

And industry analysts suggest that the trend for more sustainable, planet-friendly food shows no signs of slowing down. In fact, plant-based protein could make up a staggering 7.7% of the global protein market by 2030, according to a new report by Bloomberg Intelligence

Impossible, alongside other popular plant-based based brands like Beyond Meat and Oatly, were name checked in the report as companies which are helping to drive the mainstream popularity of plant-based foods.

From Impossible Foods’ meatless pork to Tofurky’s famous vegan turkey joint, there are so many plant-based meats to try that are tasty, affordable, and packed-full of protein. Check out Species Unite’s guide to some of our favourite plant-based meats here


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