S13. E21: Todd Friedman: The Pig Who Changed Everything
“You want people to stop eating these animals and the only way to do it is to showcase them in a light where people see them as individuals, and not just a sandwich in the morning, or breakfast, or a dinner at Christmas holidays. These are individuals that feel pain, that feel happiness, that feel sadness and have friends and have families and have these big, beautiful units and they love each other. And when we showcase that, we get messages on a daily basis and people stop eating meat because of the animals at Arthur’s Acres.”
In 2018, Todd Friedman walked onto a property he was told was empty, and instead he found a pig - abandoned, starving and alone. Todd named him Arthur, and that moment changed everything. It led to the creation of Arthur's Acres, a sanctuary built on land that once functioned as a backyard slaughterhouse.
What followed was seven years of hard work and a commitment to doing right by animals who are almost always treated as expendable - pigs used in laboratories, pigs bred and discarded, pigs sold under the myth of being teacup pets, pigs so neglected or obese that they're on the brink of death.
Today, Arthur's Acres is home to 50 pigs, each one known by name. Each treated as an individual. It's become a place where people don't just learn about pigs, they fall in love with them. This conversation is about what happens when you really see who pigs are, and why sanctuaries matter.
Please listen and share.
In gratitude,
Elizabeth Novogratz
Learn more about Arthurs Acres
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